Software · Websites · AI · Automation

We Engineer Software,
Websites & AI Systems
For Ambitious Businesses.

Custom stock systems, school management platforms, AI receptionists, websites, and digital automation — engineered in Addis Ababa, delivered to businesses worldwide. We don't just build one product. We build whatever your business needs to scale.

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A
AIDA
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ሰላም! AIDA ነኝ ከDlaw Agency። የእርስዎን የWhatsApp መልዕክቶች 24/7 መልስ እንዲሰጡ መርዳት እችላለሁ።
How much does it cost?
Setup is ETB 55,000 + ETB 15,000/month. That covers AIDA on Telegram, your website, and lead capture forwarded to your team. Want a free 15-minute demo with Lawrence?
Akkam! Maal hojjettu?
Nagaa! Dlaw Agency AI receptionist ijaaruun yeroo barbaaddan hundatti gargaaree midhaan keessan eega...
WHAT WE BUILD

Four Service Lines. One Engineering Team.

💻
Custom Software
Stock systems, POS, dashboards, school management platforms — built to your workflow.
🌐
Websites
One-pagers to multi-page brand sites. Fast, mobile-first, conversion-focused.
🤖
AI Receptionists
AIDA answers WhatsApp, Telegram & web 24/7 in any language. Captures every lead.
Digital Automation
Connect your tools, eliminate manual work, save staff hours every week.
Built in Addis Ababa 🇪🇹

From the heart of Africa,
to the rest of the world.

Dlaw Agency is proudly headquartered in Addis Ababa, Ethiopia. Our roots are local. Our reach is global.

Work With Us
INDUSTRIES WE SERVE

From dental clinics in Addis
to law firms in London

Software, websites, and AI built around your industry — not the other way around.

🦷

Dental Clinics

Appointment booking, patient reminders, treatment follow-ups, and patient communication support.

💪

Gyms & Fitness

Class scheduling, membership renewals, no-show reduction & PT bookings.

🏨

Hotels & Apartments

Reservations, guest requests, check-in automation & 24/7 support.

🏫

Schools & Academies

Full school management with streamlined admissions, attendance tracking, academic records, and parent-teacher portals.

⚖️

Law Firms

Client intake, appointment scheduling & document follow-ups.

🏠

Real Estate

Property inquiries, viewing scheduling & lead qualification.

💇

Salons & Spas

Appointment booking, client reminders & service packages.

🍽️

Restaurants

Reservations, takeaway orders & customer feedback automation.

How We Work

From idea to delivery — fast, structured, hands-on.

Whether it's a stock system, a school platform, a website, or an AI receptionist — we follow the same proven process.

1

We Learn Your Business

30-minute discovery call. We map your workflow, identify what's slowing you down, and scope exactly what needs building — software, website, AI, or all three.

2

We Build & Iterate

Engineered to your specs. You see progress weekly, not at the end. We test, refine, and review with you — so the final product matches your business, not a template.

3

We Deploy & Support

Live in 5–14 days depending on scope. Training, documentation, and direct support included. You get Lawrence's WhatsApp — not a ticket queue.

Work We've Done

Real businesses. Real systems shipped.

A snapshot of what we've built across software, websites, and AI.

SOFTWARE

Stock Management System for TG Leather

Full multilingual Laravel-based inventory platform — products, purchases, sales, stock movements, CSV exports, PDF reports. Replaced manual spreadsheets across the entire operation. Delivered in under 14 days.

AI

AI Receptionist for a Dental Clinic

A clinic in Istanbul automated their appointment bookings and patient FAQs with our AI receptionist. Their front desk team now focuses entirely on patients instead of answering phones.

WEB + AI

Full Digital Presence for a Cosmetic Shop

Built a full website, set up Google Business Profile, and added AI chat. Now customers find the business online before walking in.

What Clients Say

Trusted by businesses
in Ethiopia and beyond.

Real words from owners who've watched our systems save them time, capture customers, and run their operations.

AI Client Review

"We were losing customers because no one was answering enquiries fast enough. Lawrence set up an AI assistant that now handles guest questions 24/7. Our response time went from hours to seconds. Worth every birr."

WA
Wabi A.
Hotel Owner, Addis Ababa
International Client

"I found Dlaw Agency online and decided to try the AI receptionist for my clinic. It now handles appointment bookings and patient questions automatically. My front desk team can finally focus on patients instead of the phone."

EK
Dr. Emre K.
Dental Clinic Owner, Istanbul, Turkey
Full Package Client

"Lawrence helped me create a full internet presence — from building my website to setting up my Google Business Profile. Now customers find me online before they even walk into my shop. My business has completely transformed."

ST
Semira T.
Cosmetic Shop Owner, Bole
Restaurant Client

"We used to miss so many customer calls during busy hours. Now Aida handles everything automatically. Our reservations increased within the first week."

TM
Tigist M.
Restaurant Owner, Bole
Spotlight: AI Receptionist Math

For the price of a part-time hire,
you get a full-time AI in three languages.

One example of how our AI work pays for itself. The same logic applies to our stock systems, school platforms, and custom software — each replaces hours of manual work, every week.

MetricHuman ReceptionistAIDA
Monthly cost~10,000–20,000 ETB15,000 ETB
Working hours40–50 hrs/week24/7 (168 hrs)
Languages1–23+ (EN · አማ · AFA · more)
Response timeMinutes to hoursUnder 30 seconds
Sick days / leaveYesNever
Multi-channel (chat, WhatsApp, Telegram)NoYes
Captures emergency inquiries at 11 PMNoAlways
SetupHiring + training (weeks)5–7 days, 55,000 ETB
"AIDA works three shifts in three languages for one salary — and never asks for time off."
Pricing

Pricing Across Every Service Line

Transparent starting prices. Final quote depends on scope — we always give you a fixed number before any work begins.

💻

Custom Software

Stock systems, school management, POS, dashboards, internal tools.

FROM
ETB 70,000
🌐

Websites

One-pagers to multi-page brand sites. Mobile-first, conversion-focused.

FROM
ETB 15,000
🤖

AI Receptionist

AIDA on WhatsApp, Telegram & web. 24/7 lead capture in any language.

FROM
ETB 55,000 + 15K/mo

Digital Automation

Connect your tools, eliminate manual work, save hours weekly.

FROM
Quote on Call
Detailed Plans — AI Receptionist

For our most popular product, here's exactly what's included.

AIDA Starter

A simple, fully branded AI receptionist for growing businesses.

ETB 55,000 setup + ETB 15,000 /month
International pricing available
Custom AIDA configured for your business
Web chat widget
Telegram bot — AIDA responds instantly on Telegram, fully branded to your business.
Trilingual support (English + Amharic + Afaan Oromoo)
Lead capture to inbox
Google Business Profile setup
24/7 uptime + monthly reports
2 rounds of revisions
Updates whenever your business changes
Priority WhatsApp support
MOST POPULAR
AIDA Pro

Everything in Starter, plus automation and higher-touch onboarding.

ETB 80,000 setup + ETB 20,000 /month
International pricing available
Everything in Starter
WhatsApp automation bot
Lead capture + basic CRM integration
Dedicated Telegram bot with custom flows
Priority onboarding
Monthly strategy call
📅 Book a Free Demo
Optional Add-Ons
  • 🌐 Basic Website Build ETB 50,000
  • 🌐 Business Website ETB 100,000
  • 🌐 Custom Website From ETB 200,000
  • 📦 Stock Management System From ETB 70,000
  • 📱 WhatsApp Integration +50,000 setup + 10,000/month + API fees
  • 🎙️ AI Voice Receptionist Coming Q3 2026

Need a website, stock system, or custom build? Every Dlaw project is designed to integrate — your website, software, and AI work together from day one.

🌍 International clients: pricing available in USD via PayPal, Wise, or wire transfer. Contact us for a custom quote.

Lawrence Nixon, Founder of Dlaw Agency
Meet the Founder

Built by a Founder Who Shows Up.

Hi, I'm Lawrence Nixon — Founder & CEO of Dlaw Agency.

I started this agency because ambitious businesses everywhere deserve world-class digital tools — not just AI, but the full stack: custom software that fits how they actually work, websites that convert, AI receptionists that capture every lead, and automation that gives their team hours back every week.

We've shipped stock systems, school platforms, AI agents, and websites for businesses in Addis, Istanbul, and beyond. Same hands-on approach, anywhere in the world.

I personally lead every project for our founding clients. When you sign on, you don't get a help desk — you get my WhatsApp number.

📞 Book a Call with Lawrence
Frequently Asked Questions

Everything business owners ask before signing up.

Don't see your question? Message Lawrence directly on WhatsApp.

Four service lines: (1) Custom Software — stock systems, school management platforms, POS, dashboards, internal tools; (2) Websites — from one-pagers to multi-page brand sites; (3) AI Receptionists (AIDA) — 24/7 customer messaging on WhatsApp, Telegram, and web; (4) Digital Automation — connecting your tools so your team saves hours each week. We engineer all four under one roof.
A simple website: 5–7 days. A multi-page brand site: 2–3 weeks. A stock or school management system: 2–4 weeks depending on scope. AI receptionists: 5–7 days. We always give you a fixed timeline and fixed price before any work begins — no surprises.
We do both. Our packages (websites from 15K ETB, AI from 55K ETB, stock systems from 70K ETB) cover most needs. But we also build fully custom — if you have a specific workflow, internal process, or vision, we'll scope and price it on a discovery call. No idea is too custom.
AIDA is our AI receptionist product — one of four service lines. She handles your customer messages 24/7 on Telegram, your website, and (optionally) WhatsApp. She speaks English, Amharic, and Afaan Oromoo fluently, and can be configured for any language. Think of her as a digital staff member dedicated to making sure no inquiry goes unanswered.
Most chatbots follow a script. AIDA understands natural conversation — including typos, mixed languages, slang, and emotional context (like a patient in pain). She's configured specifically for YOUR business, not a generic template.
None. We configure everything for you. You just tell us your services, prices, hours, and FAQs — we handle the rest. You'll get a simple dashboard to track conversations and update info anytime.
AIDA only uses information YOU provide. She doesn't invent facts. For anything outside her knowledge, she takes the customer's name and number and tells them a team member will follow up within 2 hours. You can review every conversation in your monthly report.
Yes. AIDA runs on your own Telegram bot and website — you own all conversations and customer data. We never share, sell, or use your data for any purpose other than running AIDA for you.
Anytime. Service changes, new prices, holiday hours, new staff — message us on WhatsApp and we update AIDA's knowledge within 24 hours. Included in your monthly fee.
5–7 working days from deposit. Day 1–3: gather your information. Day 4–5: testing. Day 6–7: live on your channels.
Yes. Month-to-month, no long-term contract. Cancel anytime with 30 days notice. You keep your Telegram bot and website — we just deactivate the AI.
WhatsApp requires Meta business verification and ongoing API fees that vary by usage. We offer it as an add-on for clients who specifically need it. Most clients start with Telegram + website (which capture 80%+ of inquiries) and add WhatsApp later.
Yes. We're based in Addis Ababa but configure AIDA for businesses worldwide. International clients pay in USD or local currency. Setup is fully remote — we work via video call, WhatsApp, and email. Whether you're in Istanbul, Nairobi, London, or LA, we deliver the same quality and hands-on service.
Yes. AIDA is powered by world-class AI that handles 100+ languages fluently. Our team specializes in Amharic and Oromo because that's our local market, but we configure AIDA for French, Arabic, Swahili, Spanish, or any language your customers speak. Just let us know.
Telebirr, CBE Birr, bank transfer, and cash for Ethiopian clients. PayPal, Wise, and international wire for clients outside Ethiopia. Setup fee paid 50% upfront and 50% on go-live.
Yes. If you get even 10 customer inquiries a week and lose any of them to slow replies, AIDA pays for herself. We've designed the pricing specifically for SMEs.

Ready to build something that actually moves the needle?

Book a free 30-minute call with Lawrence. We'll scope your project — software, website, AI, or all three — and give you a fixed quote on the call. No obligation.

📅 Book Your Free Demo
A
AIDA
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